Hasbro properties possibly developed for film & TV 0

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Entertainment One has begun the process of sizing up which of Hasbro’s brands could be transformed into television or movie franchises after formally being acquired by the toymaker for $3.8B in January.

 

Pancho Mansfield, eOne’s president of global scripted programming, told Deadline that Hasbro has a “treasure chest” of IP that warrants investigation, and work is underway to establish what could be translated to the screen. He was speaking at the UK Screenings, where eOne showcased its offerings to international buyers.

 

Mansfield stressed that it remains “early days,” but named a number of brands that have potential — including Dungeons & Dragons, G.I. Joe, Power Rangers, Action Man and Transformers — while acknowledging that some have already been tapped up for TV or film adaptations.

 

“We’re just wrapping our arms around it and we’re excited to begin. We’re going to continue doing what we’re doing and we have this great treasure chest of IP and worlds to bring to life,” said Mansfield.

 

“You know what has a following and then you try to find the right visionary. We’re meeting with all kinds of writers to make sure we have the right approach for whatever the piece is. There are some central brands we will be focused on.”

 

As well as looking to the future under new ownership, Mansfield is currently being kept busy by eOne’s slate of originals, including HBO’s Run, the Phoebe Waller-Bridge-produced romantic comedic thriller starring Merritt Wever and Domhnall Gleeson.

 

Noel Hedges, eOne’s executive vice president of acquisitions, added that the Hasbro takeover gives the company a sense of stability in the market. “In order for a distribution business to be healthy, it has to acquire and support the in-house projects and put its hand to a myriad of different types of IP,” he said. “It gives us a perception of stability — nowadays people want to work with companies that aren’t going to disappear. If it’s a solid presence, then you’re going to get longevity and support.”

 

[Bosco685]

Maybe this leads to bringing something out of limbo.

‘Ready Player One’s Zak Penn To Adapt ‘ROM’ For Paramount & Hasbro’s Allspark

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[The humble Watcher lurking]

Great news to hear.

One of the best comic books from my childhood.

 

[Cat]

Rumour for end-credits scene of Transformers: ROTB. POTENTIAL SPOILER, DO NOT CLICK AA IT MAY BE REAL. 

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Last Chance 

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Rumour going around is that one of the end-credit scenes is Noah being recruited by GIJOE. Sounds like carp to me, but people are insisting it has pedigree, so there you go. Could be a Hasbro Cinematic Universe starting much sooner than anticipated. 

 

 

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Hasbro is launching a new division called Hasbro Entertainment, which will unify the company’s film, television, animation, and digital media businesses.

 

Olivier Dumont will serve as president of Hasbro Entertainment, while Zev Foreman and Gabriel Marano will serve as the head of film and head of television, respectively. All three are joining Hasbro Entertainment from eOne, which Hasbro recently sold to Lionsgate.

 

“We are thrilled to embark on this new chapter, building upon our rich heritage of storytelling to continue delighting audiences across generations,” Dumont said. “Gabe, Zev, and I look forward to working with the industry’s best creative talent, studios, and distribution platforms to push the envelope with innovative storytelling that will let fans engage with their favorite brands like never before, while also building exciting new worlds and the next wave of Hasbro franchises for a growing audience.”

 

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Lionsgate closed its $375 million acquisition of studio Entertainment One (eOne) from toy company Hasbro Wednesday.

 

The deal adds 6,500 film and television titles to Lionsgate’s existing library, including Showtime hit “Yellowjackets,” ABC’s “The Rookie” and Discovery’s “Naked & Afraid” franchise.

 

In August, Lionsgate struck a deal to purchase eOne‘s TV and film operations from Hasbro for $500 million. The sale news came nearly four years to the date when Hasbro announced their intent to acquire eOne in a $3.8 billion deal in August 2019.

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Popular IP excluded from the sale to Lionsgate includes “Peppa Pig,” “Transformers,” “Dungeons & Dragons,” “Magic: The Gathering,” “My Little Pony,” “Power Rangers,” “Play-Doh” and “Clue.” (The merger does include film development rights for “Monopoly.”)

 

[Bosco685]

Looks like Lionsgate did acquire the movie rights to Monopoly.